Inside the office of the New York City startup that's convinced 2 million people to crawl through mud
Jeff J. Mitchell/Getty Images
When Will Dean proposed a teamwork-based challenge where participants have to trudge through mud and obstacles involving barbed wire, judges at the Harvard Business School competition were skeptical of his idea.
Who on earth would voluntarily put themselves through so much grueling pain, never mind pay to do it?
But a year later, the first Tough Mudder event took place at Bear Creek Mountain Resort, in Pennsylvania.
Seven years later, Tough... Читать дальше...