Inside Manhattan's new IKEA for luxury appliances, where you can test music-playing tubs and $19,000 faucets

Leanna Garfield/Tech Insider

If you’re going to purchase a $19,500 3D-printed faucet, you'll likely want to try it out before you buy.

You can do that at Pirch, a retail chain that sells luxury home and bath appliances in massive showrooms. 

Like Ikea, the products at Pirch are organized into small, life-like displays, called vignettes. Most items on display — from the showers to the pizza ovens — are fully functional, so anyone can turn on the appliances, watch them in action, and imagine them in their own homes. 

The company, which has raised $127 million in venture capital, has locations in nine US cities.

On May 21, Pirch opened its newest location in Manhattan, a three-floor, 32,000-square-foot showroom inside a former metalworks building. CMO Laith Murad tells Tech Insider that the new space houses over 2,500 luxury home appliances from dozens of brands.

Here are the most innovative appliances I saw on my tour.

Note: The listed prices of the items include the features shown in the photos. Starting prices may be lower.

The new Pirch store is located at 200 Lafayette Street in SoHo, Manhattan's premiere shopping neighborhood.

Leanna Garfield/Tech Insider

The store sells appliances for three areas of the home: kitchen, bathroom, and outdoors.

Leanna Garfield/Tech Insider

Customers can order complimentary cappuccinos or iced coffee in the Bliss Café on the showroom's first floor.

Leanna Garfield/Tech Insider

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