Amazon's 24-hour summer sale for Prime members, called Prime Day, appears to have been a major success for the online retailer. Product orders exceeded that of last year's Black Friday sale which was open to all Amazon customers (not just Prime members), reports the company. But the purpose of Prime Day wasn't so much about generating a large influx of revenue in the short term as it was about generating awareness about its members-only shopping program Prime. Shoppers were able to participate... Читать дальше...