Sundance Scene: Kristen Stewart, Judd Apatow, Elizabeth Olsen (Updating Photos)

The march is the big story of Sundance on opening weekend.  Mirroring the massive turnout around the country, the turnout has swamped Park City in a united sea of activism.  For more on the march, click here:

Also Read: Fiery Hollywood Women Rally in Sundance: 'We Will Not Go Backwards'

Judd Apatow, Leslie Mann, Maude Apatow

The Sundance schmooze started early.

On a special #DeltaFestivalShuttle from LAX, the Apatows were amongst a group of industry traveling together in “a members only club of creatives in the sky,” as Delta slugged the Thursday morning flight.

Oh, hello.

This is not a site you see on an average travel day.

Aubrey Plaza and Elizabeth Olsen

The women from hot title “Ingrid Goes West” cuddled up before the film’s Friday night premiere at the Library. At the rocking after party, as DJ Michelle Pesce spun Lauren Hill and Ludacris, even buyers were lined up outside the Stella Artois Lounge to get in. It hit capacity quickly.

Kristen Stewart

Handler: “Kristen, you’re going to have to do a lot of press for your directorial debut at Sundance. We know you don’t like taking pictures.”

KStew: “No problem. I’ll just make the ‘photos of teenagers drinking beer face’ in every one!”

Zoey Deutch met two men at the IMDb studio: host Kevin Smith and Frosty.

Looks like she’s already decided on her valentine.

Pierce Brosnan and AMC President Charlie Collier

The former James Bond has a 10-episode prestige drama coming to AMC in April called “The Son.” But first, time to enjoy sister network Sundance TV’s festival kick off party.

Jason Ritter solves one of Sundance’s toughest problems: when and where and how can you eat?

Ritter collared some on-your-feet calories at Applegate’s Reel Food Cafe on Friday (Jan. 20)

Jorma Taccone and Michelle Morgan

With the end of “Girls” around the corner, we are reminded that Taccone’s stunted arc as most-punchable-millenial-in-NYC Booth Jonathan back in the first season is a lost TV treasure. Paul Scheer and Dave Franco

Adam Pally and Molly Shannon

“The Little Hours” co-stars visited AT&T’s Village at the Lift on Friday (Jan. 20)

Kristen Stewart and IMDb Interview Host Kevin Smith

IMDb and founder Col Needham made a smart choice here. With every trade paper and entertainment outlet hosting carbon copy interview suites, installing Smith to host cast interviews is an emotional spritzer for talent on the press circuit.

Timecheck: Smith first brought “Clerks” to Sundance back in 1994.Jennifer Beals also passed through IMDb on the first day.

A sign of the times: 

The space that used to be Grey Goose’s HQ for several years is now YouTube’s home on Main Street. Day and night, they have consumer and industry events taking place.

Molly Kate Kestner

The 21-year-old singer from Minneapolis headlined the space on Friday night with what was supposed to be a five song set. The crowd chanted “one more song,” and the Winehouse/Celine Dion/Sara Bareilles sounding songwriter obliged.

Signed to Atlantic, the recent transplant to L.A. first gained fame on YouTube (359k subscribers) while she was still in high school.

Angelenos: Keep your eyes out. We hear a Hotel Cafe residency in Hollywood is coming.

Nigel Barker and Ray Romano

“The Big Sick” event at the Chase Sapphire space on Friday night also drew John Cho, Kumail Nanjiana, and Holly Hunter.

With fewer hospitality venues than in the past (Samsung and Eddie Baeur hospitality venues are gone and TAO moving off Main Street), there was significantly less foot traffic and places to go on Friday night.

This led to lines at most venues, like Pepsi’s Creators League Studio…

Matt Bomer and Bill Pullman

Except these two guys did not have to wait in that line.

Streamy Awards and Tubefilter Founder Drew Baldwin

A Youtube print magazine sounds like a paradox. It’s not.We have not seen this in years: the bottom of Main St. dead empty around 1 a.m. For the past several years, this is where the throng of TAO-goers would cue up.

DJ Vice and Diplo

Diplo, who played his own show at Park City Live earlier in the night, was the surprise guest at TAO’s new location at The Yard.

For those who did not make it past the snowy pack of party goers trying to gain access, here is what it looked like inside.

Tequila Don Julio is this year’s sponsor. They rolled out distinct new magnums of 1942 for the VIPs, a welcome warmup on a night when Uber’s were surging 9.5x due to the snow.

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Fiery Hollywood Women Rally in Sundance: 'We Will Not Go Backwards'