Something college football broadcasters should learn from the NBA
Generally, your sports league should try to be like the NBA.
Every sport could learn a thing or two from the NBA, the major league where TV ratings are rising and attendance is solid. And on at least one subject, no sport could better benefit from studying the NBA than college football.
NBA commissioner Adam Silver on what happened when the league was able to study its own data on when viewers checked in and out of games (emphasis added):
S+B: How do you apply that data? Читать дальше...