Nike investigated over anti-white discrimination claims

The Equal Employment Opportunity Commission has requested that the clothing giant turn over documents related to DEI

The US Equal Employment Opportunity Commission (EEOC) is investigating whether sportswear giant Nike discriminated against white employees.

On Wednesday, the commission asked the US District Court for the Eastern District of Missouri to compel Nike to turn over information about its human resources policies, including those related to diversity, equity, and inclusion (DEI).

The EEOC said it is examining whether the company engaged in “disparate treatment” of white employees and applicants in hiring, promotions, layoff selections, and training programs.

The EEOC said it is acting on allegations of systemic violations at Nike dating back to 2018. EEOC Chair Andrea Lucas said workplace discrimination law is “colorblind and requires the EEOC to protect employees of all races from unlawful employment practices.”

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Nike described the subpoena as “a surprising and unusual escalation,” adding that it had already “shared thousands of pages of information.”

“We are committed to fair and lawful employment practices and follow all applicable laws, including those that prohibit discrimination,” the company said in an email to CNN.

Conservatives have long argued that DEI programs unfairly target white individuals. US President Donald Trump has made combating what he calls ‘woke bias’ a priority of his second term in office.

“I think there is a definite anti-white feeling in this country, and that can’t be allowed,” Trump told Time magazine in 2024.

After returning to the White House in 2025, Trump signed several executive orders rolling back DEI initiatives in the civil service. A number of corporations, including Walmart and Google, have since removed DEI commitments from their websites.