Smartwatches aren’t dead; they’re just taking a timeout
December hasn’t been a good month for the smartwatch sector. Pebble, the remarkable Kickstarter-fueled smartwatch success story valued at $740 million as recently as last year, was sold off to Fitbit for just $40 million. IDC’s latest wearables report indicates that smartwatch sales have “tumbled.” And Gartner noted, once again, that almost a third of smartwatch purchases are not being used.
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