Apple announces new Studio Display and Studio Display XDR are coming March 11

A day before its "Special Experience" event, Apple announced a new line of premium Studio Display monitors. In a press release, the company dropped details on both the Studio Display and an all-new Studio Display XDR.

The new Studio Display starts at $1,599, while the Studio Display XDR starts at $3,299. Both can be pre-ordered starting Wednesday, March 4, with availability starting on March 11.

Studio Displays are premium monitors designed for creative professionals such as video editors and 3D artists. Apple says the more advanced Studio Display XDR features the "world’s best pro display," and it has a 27-inch 5K mini-LED backlight display.

Introducing the new Studio Displays

The Studio Display features a 12MP Center Stage camera, improved image quality, a three-microphone setup, and a six-speaker sound system with spatial audio.

“Apple has led the industry in delivering the world’s most advanced displays for pros to do their life’s best work, and today we do that once again with the introduction of the new Studio Display family,” said John Ternus, Apple’s senior vice president of Hardware Engineering, in a press release.

The new XDR is an even more premium offering with a 27-inch 5K Retina XDR display. Apple noted it had a 120Hz refresh rate, making it more responsive to content in motion.

Ternus called the Studio Display XDR "a huge leap forward for XDR technology," dubbing it the best in the world. In addition to its 120Hz refresh rate, it also has a peak brightness of 2,000 nits for HDR content and more than 2,000 local dimming zones.

The new Studio Display line is just one of many big announcements from Apple this week. The tech giant has already dropped the details on its new, budget-friendly iPhone and new M4 iPad Air, for instance.