Why We're Making Beer Out Of That 'Dirty Water'

You've tried fewer toilet flushes. You've spent less time watering your lawn. But have you tried guzzling a favorite beer made from your local river? We think you should.

The numbers are staggering. In 2013, private industry was responsible for 65% of all fresh water withdrawals in the United States, compared to only 8% from use in our homes. As our global population continues to surge, and with it the increase in life quality and the high demand for consumer products -- so many of which require water -- the demand for fresh water is increasing as well. To meet that demand, we want you to reimagine the future of water -- by using and reusing our water more efficiently and exploring new ways to put non-conventional water sources to work.

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