Report maps steps clubs are taking in the ballooning e-sports market
March 31 – Europe’s professional clubs have moved into the e-sports market with many signing professional e-sport FIFA players to represent the clubs in domestic and international gaming competitions. An analysis by KPMG’s Football Benchmark team maps the clubs that have embraced the fast-growing and trending sector.
One surprising trend is that while most clubs have associated with EA Sports’ FIFA game, they are not restricting their engagement in the sector to this game.
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