Golden Globes Tick Up 2 Percent in Early TV Ratings
If you didn’t care for “La La Land,” last night’s Golden Globes probably were not for you. Fortunately for NBC, enough people appear to be all-in on the Ryan Gosling musical.
The awards show, which was hosted by “The Tonight Show’s” Jimmy Fallon, received a 13.3 household TV rating from Nielsen, up 2 percent from last year’s 13.0. That’s the second-best metered-market showing for the special in a decade (since 2007’s 16.0).
Sunday’s 2017 Globes were up 6 percent from two years ago. In 2014, the show scored a 14.1.
Two percent may seem like a small number, but any increases for awards shows are difficult to come by these days. So whether or not readers and critics think Fallon did a good job, he proved a good choice as emcee.
Aside from these Globes, the only major awards show to grow on broadcast was 2016’s Tony Awards, which were boosted by “Hamilton.” Here’s a list of shows that dropped in the 56 metered markets measured by Nielsen over the last twelve months: the Oscars (-6 percent), Grammys (-4 percent), Emmys (-3 percent), CMAs (-6 percent), BBMAs (-20 percent), AMAs (-28 percent), ESPYs (-28 percent), and People’s Choice Awards (-27 percent).
It’s important to note that these household numbers are preliminary TV ratings. Fast national numbers — which are actually less accurate because they are not adjusted for timezones — should be out around 8 a.m. PT. Those will significantly understate viewership. Final numbers will come out later today.
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