Google scandal: ‘Sexy white mom‘ vs ‘sexy black mom‘
Google never stops surprising. However, the biggest search engine on the planet has recently grieved many Nigerians. To be precise, ‘sexy white mom‘ and ‘sexy black mom‘ Google search terms have already caused a massive anger on all the major social media in Nigeria. It happened when a model from South Africa shared a post on Twitter.
Nigerian users quickly decided to check this notorious tweet. The result was quite an unexpected. First, they typed ‘sexy white mom‘ in the search box, and then clicked “Images.” As a result, Google gave them fully dressed white women.
On the contrary, when furious Nigerian Internet users typed ‘sexy black mom‘, they received suggestive photos of black women. These are offencive pictures depicting black women.
This situation caused a disturbance of many Nigerians. Some people think that it was just a big mistake because the considerable part of users never understands the principle of Google search functioning.
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The matter is that Google search shows results to its users based on keywords and many other factors. Numerous websites use the search term ‘sexy black mom‘ as a keyword. Therefore, Google demonstrates its users all web pages that contain closely related content to a precise search term and keyword.
Will users from Nigeria and other African countries send any official protest to Google administration? Will it have any sense?