Shikoku Is Japan’s Overlooked Food and Adventure Paradise
This is the latest in The Daily Beast’s series on underrated destinations, It’s Still a Big World.
Spend enough time on social media, accruing an algorithmic scroll of myriad travel influencers, and you’ll get the sense that Japan is an all-out cacophony of vibey neon lights, ramen, anime fandom, cherry blossoms, Instagrammable street foods, and temples and shrines colliding with skyscrapers.
Indeed, most first-time travelers to Japan find themselves on the so-called “Golden Route”—usually some combination of Tokyo, Kyoto, Osaka, Hakone, and Hiroshima—which showcases the fast, the buzzy, the highly modern, and the well-preserved ancient.
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