Going Viral Helped Catapult Roddy Ricch and ‘The Box’ to #1 — But There’s More to the Story
It’s barely two months into 2020, but it’s already been a big year for rapper Roddy Ricch. The 21-year-old Compton artist has claimed the #1 spot on the Billboard Top 100 for the past five weeks with his viral earworm of a rap song, “The Box,” from his debut album Please Excuse Me for Being…